Institute Associate Profile
Caroline is a passionate advocate of the strategic value engagement and communications brings to organisations, and particularly for boards and senior teams faced with having to make big changes to public services.
As a strategic communications, engagement and marketing professional with over 25 years’ experience leading and delivering public engagement and consultation, communications and marketing programmes across private, public and healthcare sectors, Caroline draws upon her professional practice and significant experience to identify issues and problems in order to provide advice and guidance for practical solutions.
Caroline’s strong track record includes strategic communications, public consultation for several challenging NHS change programmes, most recent of which successfully defended a judicial review on the consultation process.
Based in the North East of England, Caroline has worked for a range of NHS and other clients nationally and internationally and she is an expert in healthcare policy in relation to significant service change, communications, public engagement and public health behaviour change, service design and campaigns.
Experienced people manager with proven track record in leading, coaching and managing teams, establishing communications, engagement and marketing functions, transferring knowledge, creating the conditions for staff and services to flourish with high customer satisfaction rates and delivery.
Investing time back in her profession, she’s also a member of national NHS steering group for communication and public engagement professional development.
When not at work, she’s spending time with her family and friends, making memories of good times together.