Surveys and Questionnaires

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Surveys and Questionnaires must be informed by understanding the audience; they must sit in the world of the respondent, not in the world of the person writing them. They cannot and should not be seen as a quick and easy option for gathering data; the questions need to be carefully planned and researched for.

This course covers the basics of survey and questionnaire design.

Duration: 30 mins approx. | Bulk unit value: 1
*Subtitles Available*

What topics will you cover?
• Hard-copy vs Online
• Question types
• Wording, clarity, and language
• Scales and rating/ranking
• Filter questions

What will you achieve?
An understanding of…
✓ different types of questions in a survey and how to write them
✓ Why question wording and context is important
✓ Filter and funnel questions

Who is this course for?
This course is aimed at those at an operational level who are likely to be constructing surveys

Learner feedback
Very useful course with some helpful reminders and areas I hadn’t thought of.”
Sarah Bainbridge, Surrey Heath Borough Council

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