Courses

Surveys and Questionnaires

Surveys and Questionnaires must be informed by understanding the audience; they must sit in the world of the respondent, not in the world of the person writing them. They cannot and should not be seen as a quick and easy option for gathering data; the questions need to be carefully planned and researched for. This

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Focus Groups

A Focus Group is not a large gathering, nor is it simply an unstructured chat. It has clear parameters, as set out in this course. We look at the basic principles and moderation of focus groups and offer tips and advice to ensure you get the most out of your own group discussions. Duration: 60

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